"Masters of the Universe" Promo Booklet

(This is a re-post from my now-archived blog "Sweet Skulls," but I thought my readers here would enjoy seeing this if they missed it there. )

(Click on images to view full-size.)

Say what you will about the film, that is one great piece of poster art.

The pages scanned in here are from a glossy newspaper-format promo magazine for upcoming Cannon films, which was sent to video stores at the time. This is to promote the VHS release of the movie.

I resisted watching this movie for nearly a year after it came out on video, as I considered it far beneath me. A movie based on a silly kid's toy line? No way would I watch this dreck!

But, I finally gave in and rented it; and surprise, surprise, surprise: I enjoyed it! People complain of it's cheesiness, but I like cheese in moderation, and this is like creamy Velveeta on a crisp, fresh Saltine cracker. As silly as it is, and it is very silly, there are some things to like about it. An awesome score by Bill Conti brings a weight and emotional impact not expected; Frank Langella as Skeletor brings to the role his voice and regal but wry bearing. Other things that stand out; Meg Foster's spooky eyes as Evil-Lyn, Teela's thong-enhanced tights, James Tolkan (Mr. Strickland from "Back To The Future") doing his usual character as Detective Lubic; epic sets and effects, bringing to life the Moebius art design. Somehow the movie succeeds in rising about it's toy-based roots and does it with a grin that says "we know it's dumb, but let's have some fun with it!"

The departures from the animated series concepts only served to make it a better movie, moving it more into a science fiction realm than that of sorcery. And bringing the action to Earth, involving a teen couple as our link to reality, makes the drama more close to home and relatable.

So, I've watched far, far dumber movies than this with lesser music, actors, effects and story. Why shouldn't I put this on occasionally and enjoy it for what it is? Cheese-Whiz squirted right out of the can onto the tongue.